Kaiser Permanente employer health plans in Wisconsin
Who Kaiser Permanente insures among Wisconsin employers and what those plans pay in premium and broker compensation.
Kaiser Permanente employer health plans in Wisconsin at a glance
What the data shows
Kaiser Permanente insures 34 employer health plans in Wisconsin (5% of 743 insured large plans), 5th of 8 carrier groups; UnitedHealthcare (234), Blue Cross Blue Shield (131) hold more.
Kaiser Permanente has shrunk 21% in Wisconsin since 2020, from 43 plans, as insured plans moved carrier or to self-funding.
Most of these plans cover Under 100 people (17 plans); 2 cover 1,000 or more.
Median premium per person covered was $7,767, 18% above the Wisconsin all-carrier median of $6,598. Benefit design and group mix differ, so this is not a price comparison.
44% of these plans reported broker or agent pay on their Kaiser Permanente contracts; where paid, the median was 3.7% of premium (middle half 1.8%–4.6%).
Kaiser Permanente plans in Wisconsin, 2020–2024
| Form year | Plans | Persons covered | Share of state | Median premium / person |
|---|---|---|---|---|
| 2020 | 43 | 13,823 | 6% | $7,309 |
| 2021 | 29 | 9,580 | 4% | $6,356 |
| 2022 | 41 | 12,752 | 5% | $6,345 |
| 2023 | 36 | 8,976 | 4% | $7,193 |
| 2024 | 34 | 8,838 | 5% | $7,767 |
| 2025 (partial) | 33 | 8,498 | 6% | $7,740 |
Plan size
| Persons covered | Plans | Share |
|---|---|---|
| Under 100 | 17 | 50% |
| 100–499 | 10 | 29% |
| 500–999 | 5 | 15% |
| 1,000–4,999 | 2 | 6% |
| 5,000 or more | 0 | 0% |
Premiums and broker pay
| Measure | Kaiser Permanente | All carriers, Wisconsin |
|---|---|---|
| Median premium per person covered | $7,767 | $6,598 |
| Premium per person, middle half | $7,010–$9,174 | $4,949–$8,656 |
| Plans reporting broker or agent pay | 44% | 81% |
| Median broker pay, % of premium | 3.7% | 2.5% |
| Broker pay, middle half | 1.8%–4.6% | 1.7%–3.9% |
| Median broker pay per person covered | $269 | $160 |
Industries
Kaiser Permanente's Wisconsin employer clients are concentrated in manufacturing (18 plans) and professional and technical services (6), followed by finance and insurance (3).
| Industry | Plans | Share |
|---|---|---|
| Manufacturing | 18 | 53% |
| Professional and technical services | 6 | 18% |
| Finance and insurance | 3 | 9% |
| Information | 2 | 6% |
| Real estate | 1 | 3% |
| Health care and social assistance | 1 | 3% |
Kaiser Permanente employer clients in Wisconsin
34 employers in Wisconsin have a Kaiser Permanente major-medical contract, 2 of them covering 1,000 or more people. For each one Medlyze has the plan year, the broker on each contract and what that broker was paid, and compiles the list for a state, an industry or a single employer on request.
| Employer | Persons covered | Plan year ends | Broker | Broker pay, % of premium |
|---|---|---|---|---|
| Employer name | Locked | Locked | Locked | Locked |
| Employer name | Locked | Locked | Locked | Locked |
| Employer name | Locked | Locked | Locked | Locked |
Brokers: request the Kaiser Permanente Prospect List for Wisconsin →
Carriers in Wisconsin
| Carrier | Plans | Share | Median premium / person | Median broker % |
|---|---|---|---|---|
| Other insurers (regional and local plans) | 368 | 50% | $6,823 | 2.1% |
| UnitedHealthcare | 234 | 31% | $6,123 | 3.1% |
| Blue Cross Blue Shield | 131 | 18% | $6,698 | 3.0% |
| Anthem (Elevance Health) | 69 | 9% | $7,802 | 2.5% |
| Kaiser Permanente | 34 | 5% | $7,767 | 3.7% |
| Cigna | 24 | 3% | $6,510 | 7.3% |
| Aetna | 10 | 1% | $3,144 | 5.7% |
| Humana | 6 | 1% | $2,383 | 4.2% |
Kaiser Permanente in other states
FAQ
How many Wisconsin employers have Kaiser Permanente health insurance?
34 employer health plans in Wisconsin reported a Kaiser Permanente major-medical contract in their 2024 filings, covering 8,838 persons. Self-funded plans that Kaiser Permanente only administers are not counted.
What is Kaiser Permanente's share of the Wisconsin insured employer market?
5% of insured large employer health plans, 5th of 8 carrier groups by plan count.
How much do brokers earn on Kaiser Permanente plans in Wisconsin?
Where broker or agent pay was reported, the median was 3.7% of premium (2.5% across all carriers in Wisconsin).
Can I see the figures for a specific employer?
Yes. Brokers can request an Employer Account Brief on one employer, or a Prospect List for this market. Employers can request a Plan Cost Benchmark for their own plan. Use the request form on this page.
About these numbers
- Plans counted: the 34 Wisconsin employer health plans with a Kaiser Permanente major-medical contract in their 2024 filings. Self-funded plans that Kaiser Permanente only administers are not counted here.
- Premium and broker figures: 28 contracts with 20+ persons covered and a reported premium; broker percentages use the 15 contracts that reported broker or agent pay.
- Full method and limits: how the employer health plan data is built.